Attorney Juan LaFonta

Juan LaFonta

Lead Attorney/Owner

Juan LaFonta, an African American Attorney, is the founder of Juan LaFonta and Associates LLC. A New Orleans native, LaFonta grew up in the heart of the city, the seventh ward. A Southern University Law graduate, LaFonta began the firm because he believed there was a need for better representation with a keen focus on client relations. He built his practice on the belief that clients deserve attention and responsiveness in times of emergency. He believes that clients should see, trust, and relate to their representation.

With over 17 years of experience, LaFonta served the New Orleans community as the former chairman of the Louisiana Legislative Black Caucus, the former State Representative of District 96, and a former adjunct professor at Dillard University. He served as the lead negotiator in the aftermath of Hurricane Katrina, resulting in 1.2 Billion dollars that were used for redevelopment, repair, and new initiatives for the city and region.

With a concentration on personal injury, LaFonta successfully represents individuals involved in automobile accidents, 18-wheeler accidents, truck accidents, motorcycle accidents, boating accidents, hit and run injuries, pedestrian injuries, bicycle accidents, burn injuries, head/brain injuries, wrongful deaths, and medical malpractice cases.

Known as the community’s son, his love and support for small businesses and community programs is revered throughout the city. He is consistently reaching out, supporting and coordinating initiatives that support the less fortunate New Orleans community.

By personally managing and marketing the firm, his unique perspective and personality flow into to more than his practice. In early 2018, he launched a nationally recognized multiplatform ad campaign which featured local music and reality star, Big Freedia. The ad was so successful the commercial was featured on ELLEN, MTV’s Ridiculousness, Big Freedia: Queen of Bounce, and a host of other national shows. His billboard is commended for being a brilliant alternative for print marketing strategies!

LaFonta continues to run a successful practice that works relentlessly for the New Orleans community. Juan LaFonta and Associates are dedicated to fighting for you!

Rene Tierney


A lifelong Lakeview resident, Rene has been with LaFonta Law for some time. With extensive experience in pre-litigation issues, he has quickly become an asset to the firm. His personality, candor, and patience have made him a favorite with the clients! We are glad to have Renee’ helping us fight for you!

Gilberto Martinez

Front Office Director

With specialization in property damage and resolutions, Gil brings LaFonta Law a unique perspective to the front office. During his tenure as a New Orleans paralegal, Gil specialized in property damage and client resolutions. We are glad to have Gil helping us fight for you!


Bob Ellis


Bob is a seasoned attorney with over 20 years of experience. He serves as our litigation consultant and brings the firm the drive and experience necessary to direct litigation. We are glad to have Bob helping us fight for you!

Alicee White


Alicee brings extensive customer service to our team. Her background in management, accounting, and leadership, are a great benefit to the team. We are glad to have Alicee helping us fight for you!.

Derek Rovaris

Legal Assistant

A New Orleans seventh ward native, Derek studied law in California and has been invaluable with post-litigation assistance since coming to the firm. We are glad to have Derek helping us fight for you!